campaigns at #CSW58

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The 58th Commission on the Status of Women is currently underway in New York, USA. It started on the 10th of March and will go on till 21st of March. This annual meeting of hundreds of women, men, government officials, ministers, national delegations, girl’s groups, boy’s groups, NGOs, and other stake-holders at the United Nations is to discuss this year’s priority theme, Challenges and achievements in the implementation of the Millennium Development Goals for women and girls.

Inevitably there are a whole host of new initiatives and campaigns that are launched/announced at this annual meeting. This year I have started my own ‘campaign’ to gather information about all the campaigns both launched and mentioned during #CSW58 and compile them in one place. This is an incomplete list in all likelihood but my hope is that I will be able to get people to leave comments with those that are missing from this compilation to help me along!

So lets get started shall we!

Campaigns @ CSW58

Tweets about the various campaigns launched or mentioned at CSW58.

  1. Stop Rape in Conflict:  http://www.stoprapeinconflict.org/campaign_call …
  2. StopRapeCmpgn

    StopRapeInConflict@StopRapeCmpgn
    Find out more about the Campaign and take the #StopRape pledge at  http://www.stoprapeinconflict.org  #CSW58

    Tue, Mar 18 2014 09:01:47

  3. European Commission campaign: Science its a girl thing
  4. Science: it’s a girl thing! | Science: It’s a girl thing!

    European Commission › Research & Innovation › Science: It’s a girl thing! › Science: it’s a girl thing!
    Science-girl-thing
  5. Silvia_Curbelo_

    Silvia Curbelo@Silvia_Curbelo_
    Campaign to build on equality, based on the stereotypes you are trying to fight. “Science: It’s a girl thing!”  https://www.youtube.com/watch?v=g032MPrSjFA …

    Mon, Mar 17 2014 09:23:03

  6. ITU's campaign: Girls in ICT Day 24 April
  7. #csw58 Girls in ICT Day 24 April open up their world @AWAVA_women @DV_NSW pic.twitter.com/1MjQ2WfuEJ
    Tracy Howe@TracyHowe67
    ·

    Fri, Mar 14 2014 10:55:00

  8. UN Women campaign: He for She heforshe.org
  9. Mlle_Dena

    Dena Dervanovic@Mlle_Dena
    @phumzileunwomen shares that the campaign #HeforShe reached over 19m people thus far! @UN_Women @Empower_Women #CSW58

    Fri, Mar 14 2014 11:06:07

  10. UN Women campaign: Beijing+20
  11. ELHaugseth

    Elisabeth L Haugseth@ELHaugseth
    #CSW58 @UN_Women campaign #Beijingplus20 Focuses 1)commitment 2)capacity building 3)communication 4)cities for #CEDAW  http://www.ngocsw.org 

    Fri, Mar 14 2014 10:55:34

  12. fahsana

    Anjabeen@fahsana
    From the NGO briefing, “#Empoweringwomen is empowering humanity” an upcoming @Unwomen campaign. @WomenNC @womenlive #CSW58

    ·

    Thu, Mar 13 2014 06:40:08

  13. Zimbabwe Campaign:  http://www.unicef.org/esaro/5440_zimbabwe_abuse.html …
  14. graceruvimbo

    Grace. R. Chirenje@graceruvimbo
    Zim gvt launched campaign against rape and women continue to demand stiffer sentences for rapists@FemnetProg#CSW58@263Chat

    Fri, Mar 14 2014 10:29:35

  15. The Coalition Against Trafficking in Women and Girls in Latin America and the Caribbean
  16. CATWLACDIR

    CATWLAC@CATWLACDIR
    Today we present the Campaign Against #SexTourism Brazil 2014-2016 At UN-CSW58. Support, Promote, sign at  http://www.catwlac.org/inicio/2014/03/07/adhierete-campana-para-erradicar-el-turismo-sexual-y-la-explotacion-sexual-comercial/ …

    Fri, Mar 14 2014 08:35:08

  17. Unbreakable Campaign by Progressio  http://www.progressio.org.uk/unbreakable …
  18. Our campaign action has been handed in to @JustineGreening at the #CSW58! Thank you to all for taking action pic.twitter.com/yBteWUU8cy
    Progressio@Progressio

    ·
    ·

    Fri, Mar 14 2014 04:26:55

  19. Plan Global: Because I am a Girl  http://plan-international.org/girls/ …
  20. WAGGGSdelegates

    WAGGGS Delegates@WAGGGSdelegates
    .@PlanGlobal‘s #BecauseIAmAGirl Campaign looked to support 4million girls directly through programs #csw58 #vawg

    Fri, Mar 14 2014 12:39:06

  21. BanBossy banbossy.com
  22. We pledge to #banbossy &join @sherylsandberg @LeanInOrg @girlscouts @FLOTUS @Beyonce &more!  http://banbossy.com  pic.twitter.com/8bPdvIC0Mq
    UN Women@UN_Women

    ·
    ·

    Thu, Mar 13 2014 17:18:49

  23. SG's UNiTE Campaign
  24. UN_CSW

    United Nations CSW@UN_CSW
    Today, 10-11:15am, CR-C, UNiTE Campaign Panel on #SexualViolence, by @UNFPA. #CSW58 @SayNO_UNiTE

    ·

    Wed, Mar 12 2014 05:31:22

  25. Cities4CEDAW campaign una-sf.org/blog/
  26. Mayor Shelby Welsch of University City, MO, at #Cities4CEDAW Campaign @NGO_CSW_NY #CSW58 pic.twitter.com/dzxexxf0cO
    Iris Wong@iriswong23
    ·

    Thu, Mar 13 2014 15:44:37

  27. 16 Days of Activism campaign
  28. WILPFUNRep

    WILPF UN Rep@WILPFUNRep
    Balakrishnan: The 16 Days campaign from @CWGL_Rutgers has been on going for 20 years. #CSW58 #WSW2015 #WILPF100

    ·

    Thu, Mar 13 2014 15:31:55

  29. Vlogs by Mandem On The Wall's bbc.co.uk/newsbeat/26545056
  30. Rest0red

    Restored@Rest0red
    New campaign by @ukhomeoffice using vbloggers addressing abuse amongst teenagers  http://www.bbc.co.uk/newsbeat/26545056 … #CSW58 #vawg #endgbv #thisisabuse

    ·

    Thu, Mar 13 2014 08:13:05

  31. Say No to Exploitation of Humans for Profit campaign
  32. UCanStopSlavery

    You Can Stop Slavery@UCanStopSlavery
    Global campaign “Say No to Exploitation of Humans for Profit” launches Mar 13 11:30EST, rm C (CB) UN Headquarters #CSW58 @TIATaskForce

    Tue, Mar 11 2014 12:14:42

  33. Evcdn
    ·

    Fri, Mar 14 2014 16:16:49

  34. Equal Pay Day Campaign: equal-pay-day.com/
  35. Equal Pay Day Campaign- if women in N.A. made same as men= $430,000 in her lifetime! #CSW58 pic.twitter.com/2u2kHIbxUT
    Stephanie Smith@steph_smith303
    ·

    Tue, Mar 11 2014 10:40:05

  36. MadeEqual

    #EndGenderInequality@MadeEqual
    A 12 year old twin Sister & Brother just addressed the room to start their campaign to stop and END #FGM #Inspiring #YoungVoices #CSW58

    Tue, Mar 11 2014 09:14:47

  37. Men Care campaign mencare.org
  38. MenCareGlobal

    MenCare Campaign@MenCareGlobal
    The impetus for the MenCare campaign: to address the unfair care work divide, & because, men gravitate towards the idea. #MenCarePlus #CSW58

    Tue, Mar 11 2014 07:29:43

  39. Unite 4 Education campaign
  40. UNGEI

    UNGEI @UNGEI
    Learn more about @eduint‘s @unite4ed campaign here:  http://www.unite4education.org/  #investingirls #teachlearn #CSW58

    Mon, Mar 10 2014 11:15:50

  41. World Pulse's 'Women weave the web' campaign: bit.ly/1fCOxLd
  42. GlobalFundWomen

    Global Fund forWomen@GlobalFundWomen
    .@WorldPulse currently doing a campaign around digital access, literacy & empowerment; want girls & women to write & speak out. #CSW58

    Mon, Mar 10 2014 08:38:50

  43. Intel's She will connect campaign
  44. Empower_Women

    Knowledge Gateway@Empower_Women
    @phumzileunwomen : @UN_Women & Intel are now partnering in the “She Will Connect” to encourage the use of #ICTs for women and girls- #CSW58

    Fri, Mar 14 2014 11:06:38

  45. Microsoft's Big Dream movement
  46. thegenderagency

    Sarah Boyd@thegenderagency
    @Empower_Women Rane Johnson of @Microsoft announces launch of Big Dream Movement to support women & girls interested in #ICT careers #CSW58

    Fri, Mar 14 2014 11:17:43

  47. Let Girls' Lead Campaign letgirlslead.org/
  48. At the global launch of ¡PODER! which highlights the work of @LetGirlsLead in Guatemala! #CSW58 #letgirlslead pic.twitter.com/UQjKBDALCM
    GYCA@_GYCA_
    ·

    Wed, Mar 12 2014 15:37:31

  49. Cyber safe girl cybersafegirl.ca/
  50. With 3 of 4 Atlantic Ministers respon for Status of Women @ cyber safe girl launch, amazing leaders #CSW58 #cybergirl pic.twitter.com/z8efz4D3oD
    Faith Matchett@Matchettfb
    ·

    Wed, Mar 12 2014 09:32:42

  51. International Women's Media Foundation  http://www.iwmf.org/get-involved/advocacy/ …
  52. africamedia_CPJ

    africa @pressfreedom@africamedia_CPJ
    @ #CSW58 side event on #women, ICTs and #pressfreedom. @IWMF will launch global survey on violence against female journalists

    Tue, Mar 11 2014 07:19:44

  53. ISIS's linking the networks campaign bit.ly/1g2Oiic
  54. Launch of linking the networks video #1325socmed #CSW58 pic.twitter.com/Ldry5zGaBF
    JERA International@jera_int
    ·

    Mon, Mar 10 2014 09:53:36

Social responsibility of advertisers

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This post is a continuation of my previous blog on daring the advertisers to join the conversations by being proactive and stop perpetuating the stereotypes by offering alternative storyline to sell us their products.

The recent article in Slate asking for Ford India to fire its advertisers after autoblog highlighted the “downright lascivious” sensibilities at Ford India’s marketing partners. This is a breath of fresh air given that often such a criticism is levied by women’s rights or some activist group and not industry peers. It is an opportunity to be reflective and I hope this is not just about sacking the marketing partners (though that would be a good start) but self inspection within the marketing and advertising folks on their role in perpetuating stereotypes and even objectification of women in their pursuit to sell products and appear “in” or cool. There needs to be a redefinition of cool in marketing. It should be someone who is socially conscious. It is someone who will challenge the deeply entrenched biases that make them the norm.

In the most recently concluded Commission on the Status of Women’s Agreed Conclusions (PDF) state (emphasis is mine):

(vv) Recognize the important role the media can play in the elimination of gender stereotypes, including those perpetuated by commercial advertisements, and in promoting non-discriminatory and gender-sensitive reporting, including by preserving the confidentiality of the identity of victims and survivors where appropriate; and, to the extent consistent with freedom of expression, encourage the media to improve public awareness on violence against women and girls, to train those who work in the media, and to develop and strengthen self-regulatory mechanisms to promote balanced and non-stereotypical portrayals of women with a view to eliminating discrimination against and the exploitation of women and girls and refraining from presenting them as inferior beings and exploiting them as sexual objects and commodities and instead present women and girls as creative human beings, key actors and contributors to and beneficiaries of the process of development

There needs to be a move to building greater “self-regulatory” mechanisms that would hold the advertisers accountable and perhaps even make them stop and reconsider the way women are presented in the stories they weave to make us buy their products.

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